Destination Management Certified Professional (DMCP)
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Destination Management Certified Professional (DMCP) Course
Introduction:
The Destination Management Certified Professional (DMCP) credential is a prestigious designation granted to individuals who have exhibited exceptional expertise in the field of Destination Management. This certification acknowledges their comprehensive understanding of best practices in the industry.
The DMCP course is specifically designed to enhance participants' knowledge, skills, and professional credibility in areas such as vision, leadership, productivity, and the implementation of effective business strategies. By enrolling in this course, professionals will gain valuable insights into how destination organizations operate, the integral role these organizations play within their communities, and the ways in which they contribute to the development and prosperity of their respective regions.
Throughout the DMCP course, participants will acquire essential knowledge and techniques for successfully promoting their destinations to both business and leisure travelers. They will learn how to effectively sell the unique attractions and offerings of their destinations, catering to the diverse needs and preferences of different types of travelers.
By undertaking the DMCP course, professionals will not only expand their industry knowledge but also enhance their skills and professional standing. The course equips participants with the tools and insights necessary to excel in the field of Destination Management, enabling them to contribute significantly to the success of their organizations and the overall growth and prosperity of the destinations they represent.
Course Objectives:
After successful completion of this course you would be able to:
- Describe and apply standard professional practices across the
- DMCP-International Standards domains on the test and the job
- Use test-taking tips and relaxation techniques during the exam
- Develop a personal study path for taking the DMCP test
- Feel far more comfortable ahead of and in preparation for sitting for the DMCP exam
Who Should Attend?
The course on Destination Management Certified Professional is ideal for:
- Minimum of 3 years’ experience in Destination Management OR 2 years of experience in Destination Management + any college degree
- Current employment in the hospitality industry
- Responsibility and accountability for the successful completion of Destination Management programs
Course Outlines:
The Client
- Client Meeting / Event Goals
- History
- Budget
- Global Client
- Client Selection of the DMC
Marketing and Sales
- Qualifying Client
- DMC Program Design
- Site Inspection
- Transportation and Design
- Special Event Programming
- Food and Beverage
- Dine-Arounds
- Meeting Services
- Sponsorships
- Post Contract Follow-Up with Client
Operations
- Program Transition: Sales to Operations
- Program Management
- Food and Beverage
- Dine-Arounds
- VIPs
- Transportation Logistics
- Meeting Arrangements
- Exhibitions
- Registration
- Audio-Visual
DMC Business
- DMC Business
- Ethics
- Vendors
- Risk Management
- Technology
- Marketing
- Accreditation and Certifications
Destination Positioning and Branding | Destination Organization Financial Management
- Understand the process of creating a destination brand
- Know the difference between positioning and branding
- Know how to develop a brand promise
- Understand how to interpret financial statements
- Understand how to measure financial accountability for a destination organization